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The Quarters Newsletter – Autumn Edition

The Quarters Newsletter


Halo leads a blessed existence

“Halo has been a resounding success, selling out completely off the plan. ”
Michael Fox, Little Projects Managing Director

Halo, Little Projects’ brand new development located at 163 Fitzroy Street, St Kilda, was a joint venture project with Macquarie Group. The nine level building designed by Ascui Edwards Architects, comprises of 158 one and two bedroom apartments.

Little Projects succeeded in meeting high expectations for the development, not only delivering Halo on time, but selling all apartments prior to construction completion. “The fact all 158 apartments were sold off the plan highlights their exemplary quality,” says Fox.

The impeccably designed apartments are constructed to the highest exacting standards by Crema Constructions. Those fronting onto Fitzroy Street boast uninterrupted views over Albert Park, to the city and the bay. The location speaks for itself, situated in the heart of St Kilda with the best restaurants, bars and cafes literally on the doorstep.

“We saw a high number of owner occupiers purchasing, with many investors also seizing the opportunity to get a piece of this prized location. We also have two exceptional retail opportunities available for sale on Fitzroy Street,” says Fox.

Little Residential had an important involvement in the project, using an innovative leasing strategy with Halo. Following on from similar success at 101 Bay in Port Melbourne, a completed apartment was fully furnished as a display apartment for tenant inspections that were undertaken prior to building completion. This without a doubt contributed to securing tenants for many apartments before settlement. These triumphs demonstrate the effectiveness of a developer partnering with their own real estate division to deliver a full service solution for investors.

“We are immensely proud of the Halo development, both its superb quality and the amazing reaction it has inspired,” says Fox.

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